PROJECTS.
.RETAIL DESIGN
PROJECTS.
.RETAIL DESIGN
PROJECTS.
.RETAIL DESIGN
PROJECTS.
.RETAIL DESIGN
Describe your image
Describe your image
SCHUHGESCHÄFT "THOMAS MÜNZ"
Ein neues modulares Retailsystem für eine Schuhgeschäftskette “Thomas Münz”. Das Ziel diese Projekts war, ein Design zu entwickeln, welches die neuen Trends reflektieren würde, ohne die Kundschaft im niedrigeren Preissegment abzuschrecken. Den Kundenwunsch, wohnliche Atmosphäre in die vorher “schrille” orangene CI-Welt einzubringen, haben wir mit natürlichen Materialien, leichten Formen und Wohnzimmermöbeln erfüllt. Das Retailsystem wurde in Russland hergestellt und bereits in mehreren FIlialen verwendet.
Architekturbüro Reich&Wamser
Entwurf: Stanley Reich, Anastasia Potapova
Darstellung: Anastasia Potapova
Ausführungsplanung, bauliche Betreuung: Anastasia Potapova
Tools: Photoshop, Freihandzeichnung
Describe your image
Describe your image
DOING
Design of places and communication is my way to contribute to the world transformation. With my vision for new sustainable economy I help brands to find their identity and make it tangible for their visitors by spaces.
The concept of Inner&Outer Brand Experience is a key to authentic corporate presence, where the inner world of the company matches the external communication. Does this sound right to you? If so, feel free to dive in here.
PROJECTS
My project portfolio contains several examples of communication design in places, all of which have one thing in common: nothing works without a consistent story!
Each project serves a purpose of communicating contemporary values and identity by design. Each project tells a story, but speaks an individual language. In every project is a part of me and a piece of my love. Dive into my portfolio here and stay up to date!
VISUALS
Visual Storytelling is a perfect tool to make my ideas intuitively and holistically tangible. Hand sketching allows to represent things and moods that can be lost by verbal communication. Vivid and dynamic visuals stay in the mind and directly transfer the mood during the ideation phase, before it finally comes to the detailed elaboration.
Here you can find some visuals from the concept phases of my projects.
